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361 Degrees 2025 revenue increased 10.6% year-over-year to 11.146 billion yuan
According to the full-year performance report of 361 Degrees International Limited as of December 31, 2025, the group’s total revenue increased by 10.6% year-on-year to 11.146 billion yuan. Gross profit was 4.629 billion yuan, up 10.6% year-on-year, with a gross profit margin maintained at 41.5%. Operating profit reached 1.767 billion yuan, a 12.1% increase year-on-year. Profit attributable to equity holders rose by 14.0% to 1.309 billion yuan. Basic earnings per share were 63.3 cents, with an annual dividend of 31.7 Hong Kong cents per share, maintaining a payout ratio of 45%. Net cash inflow from operating activities surged by 1067% to 800 million yuan, and return on shareholders’ equity increased to 13.5%.
In terms of business segments, children’s brand revenue grew by 10% to 2.6 billion yuan, and e-commerce revenue increased by 26% to 3.3 billion yuan. The group expanded consumer scenarios by integrating with instant retail platforms, achieving synergy between online and offline channels.
During the reporting period, 361 Degrees global superstores reached a total of 127 stores. The overseas market continued to expand, with direct-operated stores in Malaysia and the opening of the first overseas superstore in Cambodia. The overseas sales network now covers multiple regions worldwide. The brand was a sponsor of the Asian Games for five consecutive editions, initiated new collaborations with the Olympic Council, and became a global partner of World Aquatics from 2026 to 2029. New signature shoes for Jokic and Gordon were launched, focusing on professional sports such as running and basketball. The company operated multiple proprietary events and expanded into niche fields like outdoor, cycling, and tennis. 361 Kids strengthened its professional advantage by adding badminton and outdoor series, enhancing its product matrix through self-developed technology. Additionally, the group increased its investment in technological innovation, forming strategic partnerships with robotics, sports universities, and aerospace technology companies to explore cross-border payment solutions with stablecoins. The company also actively fulfills its social responsibilities by participating in disaster emergency donations.
Looking ahead to 2026, 361 Degrees will continue to focus on professionalism, youthfulness, and internationalization, optimizing product and channel layouts, deepening global market expansion, and promoting high-quality brand development.
(361 Degrees)