【9992 Financial Results】Pop Mart's Net Profit Reached 12.78 Billion Yuan Last Year, Surging Nearly 3.1 Times; Dividend of 2.3817 Yuan Per Share - 17 Artist IPs Generated Over 100 Million Yuan in Revenue

Pop Mart (09992)
Announces annual results. For the full year, Pop Mart’s attributable profit was 12.78 billion yuan (RMB), up 308.8% year-on-year, with basic earnings per share of 9.61 yuan, and a final dividend of 2.3817 yuan per share.

During the period, Pop Mart’s revenue was 37.12 billion yuan, an increase of 184.7% year-on-year, with gross profit of 26.76 billion yuan, up 207.4%, and gross profit margin increased by 5.3 percentage points to 72.1%. Revenue from China operations was 20.85 billion yuan, up 134.6%, while overseas revenue was 16.27 billion yuan, a surge of 291.9%.

By 2025, revenue from self-developed products will account for 99.1% of total revenue, with self-developed product revenue growing 189.2% to 36.79 billion yuan. The group adopts a differentiated operational strategy, continuously boosting IP popularity and actively promoting IP commercialization, further enhancing the vitality of IP and achieving strong sales performance. In 2025, a total of 17 artist IPs generated over 100 million yuan in revenue, including:

• THE MONSTERS: 14.16 billion yuan, up 365.7%
• SKULLPANDA: 3.54 billion yuan, up 170.6%
• CRYBABY: 2.93 billion yuan, up 151.4%
• MOLLY: 2.9 billion yuan, up 38.4%
• DIMOO: 2.78 billion yuan, up 205.3%
• Star People: 2.06 billion yuan, up 1601.8%
• HIRONO: 1.74 billion yuan, up 138.8%

As of December 31, 2025, the group operates 630 stores across 20 countries worldwide, with a net increase of 109 stores during the year, and 2,637 robotic stores in operation, a net increase of 165 units for the year.