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Brand restructuring in the crypto space has always been risky, but Vanar played it smart this time — transforming from Terra Virtua(TVK) into $VANRY is not just a simple name change, but a leap in positioning.
In simple terms, the TVK era was about application layer players focusing on NFTs and digital collectibles; with the VANRY era, it directly upgrades to a Layer 1 public chain, becoming an infrastructure-level entity. This jump is highly significant. As an application, you can at most serve your own ecosystem users, but as a public chain? Thousands of applications can build on top of it, and the user base is in a completely different league.
What’s even smarter is that Vanar didn’t start from scratch. Strong partners like Paramount and Legendary were directly migrated onto the new chain, preserving the ecosystem’s foundation. To use a metaphor: not only was the city’s roads upgraded, but the original commercial centers were also moved intact, with no disruption to popularity and industry chains.
As a result, the investment logic must be re-evaluated. $VANRY is no longer just an NFT platform token; it is the underlying asset of a new generation entertainment public chain. The market’s valuation framework for it needs to change — from application project logic to public chain project logic. This is why some see the potential for a hundredfold increase.