Labubu is sweeping the globe, but the related Meme coins are hard to escape the big dump fate.
Recently, the stock price of Labubu's production company soared, with a market capitalization exceeding 350 billion HKD, making the founder the new regional billionaire. As of the end of last year, the company had 531 stores at home and abroad, spread across more than 30 countries and regions, with overseas revenue accounting for over 38%. However, the related meme coin LABUBU has failed to maintain its popularity, with a market capitalization dropping below 28 million USD and a 24-hour fall of up to 20.4%.
!7377605
The Origin and Characteristics of Labubu
Labubu is a popular plush toy featuring a chubby, fluffy body, wide-open big eyes, pointy ears, and a mischievous smile made up of nine sharp teeth. This character was designed by artist Long Jia Sheng, who was born in Hong Kong and raised in the Netherlands, inspired by Nordic folklore and mythology.
!7377606
Labubu made its debut in 2015 and gained wider attention after collaborating with a certain company in 2019. In the first half of 2024, the related product series generated sales of 6.3 billion RMB. In April 2025, the third generation of rubber plush products sparked a buying frenzy in multiple locations worldwide. In May of the same year, the namesake Meme coin LABUBU was launched, but soon fell into a price drop dilemma.
!7377657
The Reasons for Labubu's Popularity
Unique sales method: Adopting a blind box model increases the excitement and uncertainty of purchases, driving up secondary market prices.
Excellent cultural and creative IP: crossing cultural barriers, loved by both Asian culture and Western celebrities.
Product innovation and promotion: a combination of patient accumulation and breakthrough innovation.
Complete industrial chain: China has a mature industrial ecosystem.
!7377641
Meme coin can't escape the fate of a big dump
Despite LABUBU leveraging the popularity of physical toys, it still struggles to overcome the inherent flaws of Meme coins. Similar cases like Pudgy Penguins, although they launched physical toys and achieved good sales performance, still saw a significant fall in the prices of their NFTs and Meme coins.
!7377642
Well-known NFT projects such as Bored Ape Yacht Club (BAYC) and CryptoPunks have also experienced a process of rising to a peak and then a significant fall. Even though celebrities and large companies purchased them at high prices, they ultimately could not escape the fate of a big dump in prices.
!7377626
These cases indicate that whether it is a project supported by physical toys or purely digital assets, it is difficult to maintain high prices after a brief boom. This is especially true for the Meme coin LABUBU, which relies solely on the popularity of physical toys.
!7377630
The price of LABUBU's volatility reflects its high speculation and lack of practical use. Although the related entity toys were once popular, when market enthusiasm waned, the false prosperity lacking substantial value support will ultimately collapse. This is precisely the essence of Meme coins, "born from speculation, dead from bubble burst."
This page may contain third-party content, which is provided for information purposes only (not representations/warranties) and should not be considered as an endorsement of its views by Gate, nor as financial or professional advice. See Disclaimer for details.
13 Likes
Reward
13
6
Repost
Share
Comment
0/400
JustHereForMemes
· 09-01 02:23
Dreaming back to DOGE and Shiba Inu, here to play people for suckers.
View OriginalReply0
GasFeePhobia
· 08-30 13:56
Another toy dream has been shattered.
View OriginalReply0
LayerZeroHero
· 08-29 02:56
It turns out that the project party makes money by selling dolls and does not care about the coin price at all.
View OriginalReply0
YieldWhisperer
· 08-29 02:53
classic p&d pattern... seen this movie before when doge plunged while merch sales peaked
Reply0
SerNgmi
· 08-29 02:52
This doll really should fall, it's ridiculously expensive.
View OriginalReply0
TokenStorm
· 08-29 02:46
On-chain data: Another project to Be Played for Suckers
Behind the Labubu craze: The booming entity can't hide the big dump of LABUBU coin by 20%
Labubu is sweeping the globe, but the related Meme coins are hard to escape the big dump fate.
Recently, the stock price of Labubu's production company soared, with a market capitalization exceeding 350 billion HKD, making the founder the new regional billionaire. As of the end of last year, the company had 531 stores at home and abroad, spread across more than 30 countries and regions, with overseas revenue accounting for over 38%. However, the related meme coin LABUBU has failed to maintain its popularity, with a market capitalization dropping below 28 million USD and a 24-hour fall of up to 20.4%.
!7377605
The Origin and Characteristics of Labubu
Labubu is a popular plush toy featuring a chubby, fluffy body, wide-open big eyes, pointy ears, and a mischievous smile made up of nine sharp teeth. This character was designed by artist Long Jia Sheng, who was born in Hong Kong and raised in the Netherlands, inspired by Nordic folklore and mythology.
!7377606
Labubu made its debut in 2015 and gained wider attention after collaborating with a certain company in 2019. In the first half of 2024, the related product series generated sales of 6.3 billion RMB. In April 2025, the third generation of rubber plush products sparked a buying frenzy in multiple locations worldwide. In May of the same year, the namesake Meme coin LABUBU was launched, but soon fell into a price drop dilemma.
!7377657
The Reasons for Labubu's Popularity
Unique sales method: Adopting a blind box model increases the excitement and uncertainty of purchases, driving up secondary market prices.
Excellent cultural and creative IP: crossing cultural barriers, loved by both Asian culture and Western celebrities.
Product innovation and promotion: a combination of patient accumulation and breakthrough innovation.
Complete industrial chain: China has a mature industrial ecosystem.
!7377641
Meme coin can't escape the fate of a big dump
Despite LABUBU leveraging the popularity of physical toys, it still struggles to overcome the inherent flaws of Meme coins. Similar cases like Pudgy Penguins, although they launched physical toys and achieved good sales performance, still saw a significant fall in the prices of their NFTs and Meme coins.
!7377642
Well-known NFT projects such as Bored Ape Yacht Club (BAYC) and CryptoPunks have also experienced a process of rising to a peak and then a significant fall. Even though celebrities and large companies purchased them at high prices, they ultimately could not escape the fate of a big dump in prices.
!7377626
These cases indicate that whether it is a project supported by physical toys or purely digital assets, it is difficult to maintain high prices after a brief boom. This is especially true for the Meme coin LABUBU, which relies solely on the popularity of physical toys.
!7377630
The price of LABUBU's volatility reflects its high speculation and lack of practical use. Although the related entity toys were once popular, when market enthusiasm waned, the false prosperity lacking substantial value support will ultimately collapse. This is precisely the essence of Meme coins, "born from speculation, dead from bubble burst."
!7377639