Analysis of Development Trends in the Meme Track for 2024

Summary

This article analyzes the current situation and development characteristics of the Meme track in 2024, including the popularity trends of Meme coins, the rise of platforms, dissemination methods, and market strategies. The main points are as follows:

• The meme coin craze is cyclical, especially prominent at the beginning of the year and in the second quarter. Its传播模式 is similar to that of an infectious disease, rapidly spreading through social media.
• Memecoin Launchpads have become an important innovation, simplifying the creation and trading process of Meme coins, attracting a large number of users. Each platform has its own characteristics in terms of user base, revenue, and ecosystem support.
• Meme coins are seen as pioneers in the development of the blockchain ecosystem, attracting market attention and funds to promote subsequent ecological construction.
• With the easing of liquidity, official participation, and VC investments, the Meme coin market is expected to continue its explosion in the second half of 2024, with more professional and transparent gameplay anticipated.

New Features of This Round's Meme Track

continues hotly, showing periodicity

Unlike in the past, the current round of Meme coins has reached an unprecedented height of popularity, especially from February to April this year. Several popular coins have an average weekly increase of six times, continuously breaking the record for the shortest time to go live on CEX, indicating that the Meme craze is rising again.

The spread of memes is similar to that of infectious diseases, relying on user sharing for rapid dissemination. Once they enter popular social networks, they can spread quickly, especially when they evoke strong emotions or are easy to imitate. The ordi meme craze at the beginning of 2024 to the sol meme frenzy in the second quarter exemplifies this characteristic.

Meme dissemination typically exhibits exponential growth, initially involving only a small number of people, but quickly spreading to a large population within a short period of time. Certain users with a large following can significantly accelerate the spread and expand its influence. This pattern reflects the behavior of infectious diseases in many ways, relying on close interaction between individuals.

The rise of Meme platforms is a major feature of this round.

Memecoin Launchpads have become an important innovation in this round of the Meme track. Emerging platforms like Pump.fun and SunPump have simplified the creation and trading process of Meme coins, achieving seamless integration with mainstream blockchains and attracting a large number of users. Each platform has its own characteristics in terms of user positioning, issuance volume, returns, project success rate, and ecological integration.

With the development of the crypto industry, the Memecoin sector presents both opportunities and challenges, making innovation crucial. The key to platform success lies in creating unique products that combine cultural trends and technological innovation.

Target Users

The early pump.fun mainly targeted Western audiences, while SunPump is more popular in Asia. SunPump combines its team's marketing on social media and performs outstandingly on TRON.

Platform Revenue and Expenses

As of the end of August, SunPump has a daily income of approximately 567K, issuing about 7,500 Memcoins each day. Pump.fun generates about 7,000 each day, which is similar to SunPump. Both platforms charge a 1% transaction fee.

Ecological Support Situation

Pump.fun is developed by a third party and was initially launched on the Sol chain, later integrated into the Base chain and Blast chain. SunPump mainly operates on the TRON blockchain, supported by its payment system and exchange infrastructure.

In addition, there are Launchpads for various sub-tracks, such as Memehub.ai based on the AI field, wonton.fun exclusive to the Ton chain, and Satspumpfun in the BTC ecosystem.

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) Typical Launchpad - Sunpump

SunPump outperforms most Meme Launchpads. The founder of TRON pointed out that although the Meme coin market is still in its infancy, TRON is implementing a long-term strategy focused on building a solid infrastructure and optimizing user experience.

SunPump, as a meme launch platform on the TRON chain, constructs a three-layer system together with the payment network and the DEFI layer:

1. Widely recognized stablecoin payment network
2. DeFi layer that provides stable investment returns
3. The SunPump platform combines mature DeFi technology with blockchain performance.

The advantages of SunPump include: a strong team, ample liquidity support, and community support. With the continuous launch of tokens, the number of active addresses on TRON reached 1.9 million in August, significantly outperforming Solana's 1.09 million.

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) Meme Ecosystem and Liquidity

This round of Memes has performed remarkably, capturing a significant amount of market attention. Its characteristic is that all parties in the market combine liquidity with the Meme ecosystem, activating and leading market enthusiasm, liquidity, and ecological development through Memes. The main manifestations are:

1. Memes are regarded as the "fortress" of ecological development. From the Sol founder wearing a silly dragon outfit, to the "massage gun track" of pump.fun and NOT, memes are the pioneers. Attracting funds through memes and then launching practical products has become one of the strategies of project teams.

2. The time difference in dissemination provides liquidity with space to flow. When outsiders enter the cryptocurrency space, the high-yield wealth creation myth they first encounter is often the Meme sector. High volatility and low investment thresholds attract retail investors to participate.

Case study of Meme as ecological liquidity

• Linea Chain: $Foxy
• Base Chain: $Degen, $Enjoy, $High
• Manta Chain: $10 million Moon Mission Meme Grants funding
• Avalanche Chain: $COQ, $KIMBO, $TECH, $GEC
• Fantom:Sonic Memecoin Season
• zkSync: Meme logo Zeekcoin $MEOW

Main Types of Meme Projects in 2024

1. Dealer Coin: BOME/SLERF/MEW/MANEKI etc.
2. Trending Current Events Coins: GME/BODEN/TREMP/DJT/NCAT, etc.
3. Community Coins: POPCAT/MICHI/SC/NEIRO, etc.
4. Celebrity Coins: MOTHER/RNT/PAJAMES etc.
5. Others: WEN/BONK/WIF, etc.

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Outlook for the Second Half of the Meme Track

1. The Shanzhai Index is at a historical low, which is favorable for the return of the Meme track.
2. Official participation has increased, and a consensus has been formed in the Meme track.
3. Expected Future Development:
   • Establish a Meme Foundation and support programs
   • VC investment participation
   • The Meme gameplay is more professional and transparent.
   • Meme-based secondary products will have new developments.
4. Liquidity tends to ease, creating a favorable environment for Memes.

In the second half of 2024 and the first half of 2025, the trend of declining interest rates is expected to bring a more relaxed macro environment. Meme coins, due to their small market capitalization, high recognition, and low participation threshold, are likely to achieve growth.

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