"Don Quijote" operating company to issue digital bonds - to be used for supporting young people | CoinDesk JAPAN

Pan Pacific International Holdings (PPIH), which operates the comprehensive discount store "Don Quijote," announced on June 13 that it has decided to issue its first security token (digital corporate bond) in the group.

According to the company, the background of this digital bond issuance is attributed to its business characteristics. In addition to Don Quijote, many young customers visit various stores operated by PPIH, such as the mall-type shopping center "Apita" and the general supermarket "Piago," where many students are also employed.

PPIH, taking into account its strong connection with this youth demographic, has a policy to use the raised funds as "support funds for the youth in Japan."

utilizes the "Securitize Platform" provided by Securitize Japan for issuance and management. SMBC Nikko Securities serves as the financial advisor.

Starting from 10,000 yen per unit. The bond term is 1 year, with a total issuance amount of approximately 100 million yen. The interest rate is set at 1% per year before tax, consisting of 0.3% in cash and 0.7% in points of the company's electronic money "majica". The purchase target is limited to UCS card members with a majica number.

The lottery applications will be accepted from June 13, 2025, to July 11, 2025, through the special website, and the issuance of corporate bonds is scheduled for August 8 of the same year.

This initiative by PPIH can be said to reflect the trends in the expanding domestic security token (ST) market.

According to a market forecast announced by Progma, which develops a digital securities issuance and management platform, the domestic ST market is expected to reach a new issuance amount of 192.5 billion yen by 2025, with a cumulative issuance amount exceeding 340 billion yen. In fact, since the beginning of this year, there have been various issuance cases continuing.

Related articles: The security token (ST) market is expected to reach 340 billion yen by 2025 - Progma's market outlook

For example, Toyota Financial Services issued its first 1 billion yen scale ST bond in March, utilizing the foundation of Progma.

In a different area, the professional table tennis team "Kyoto Kaguya Rise," which belongs to the T League, is issuing digital corporate bonds through the STO system provided by the IT giant TIS. This indicates a new pathway for fundraising in the sports sector.

Related article: Toyota to issue its first security token bond

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